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Platinum Blonde
The lightest achievable blonde shade, almost white. Platinum blonde is a high-impact statement color that requires full bleaching and ongoing maintenance but delivers maximum visual impact.
Touch-up
Every 4-6 weeks for root touch-ups
Damage
high
Maintenance
high
Best for Skin Tones
coolneutraldeep skin with cool undertones
Color Tips
Going platinum from dark hair takes multiple sessions; never rush it
Purple shampoo 1-2x per week keeps it from turning yellow
Invest in Olaplex or bond-repair treatments to maintain hair integrity